Black Friday deal for Shopify App Founders 👀

Hey, it’s Mat 👋

I wanted to send you a quick note today.
Black Friday is usually all about merchants, but I thought… why not do something for Shopify App founders too?

So for the next 24 hours, you can get 40% OFF my Shopify App Growth Blueprint with the code BLACKFRIDAY.
It’s valid until tomorrow, Nov 29 at 15:30 GMT+1.

I don’t do discounts often, but this one feels right.
Because this Blueprint is exactly what I wish someone gave me when I started building apps.

Back in 2017, I was coding alone, guessing everything, and making every mistake possible.
No idea how to validate an idea.
No idea how to get my first reviews.
No idea how to improve activation or fix churn.

So inside the Blueprint, I put everything I learned the hard way:

• How to validate your idea before coding 💡
• How to apply the AARRR framework for Shopify Apps
• How to get reviews naturally
• How to design an onboarding that activates users
• How to identify churn issues and fix them
• How to grow without ads using partnerships and community
• And all the mistakes I made so you don’t repeat them

Nothing theoretical.
Just the real playbook I still use today for my apps.

If you want it, use BLACKFRIDAY during checkout.

Here is the link to the Blueprint

👉 https://matdesousa.gumroad.com/l/blueprint/BLACKFRIDAY

And if you’re not sure whether the Blueprint is right for your stage, reply to this email.
I’ll be honest with you.

Take care,
Mat 💚