BSSA #134 - Trends for Shopify Apps in 2026

Happy New Year!

I hope you’re doing well, and that you had a good holiday.

New Year, new objectives, and I hope you've chosen yours!

In today’s email we’re going to talk about:

  • Become a sponsor of The Wide Event

  • Trends for Shopify Apps in 2026

  • Learn to say NO

Let’s go! 🔥

Learn how to grow your Shopify App with this Blueprint

I share everything from building and making $0 to growing and selling for 7-figure. You don’t need to be the best developer or the best marketer.

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Become a sponsor of The Wide Event

We are officially looking for sponsors for The Wide Event! 🤝

It's on May 18, 2026, in Paris. We'll have a total of 8 sponsors.

You get:

- Your company's name in front of 250+ ultra qualified partners from the Shopify Ecosystem (merchants, app founders, agencies, etc)
- 3 minutes on stage to talk about your company
- A dedicated space to welcome attendees during the event
- Your logo in all official communication
- Access to attendees' emails who agreed to be contacted

If you're interested, reply to this email and

I'll give you the link with all the details.

Some slots are already taken and everything will be booked before the end of the month.

AI is not a nice to have anymore.
By 2026, it will not be negotiable.

If you are building a Shopify App and you are not integrating AI in a meaningful way, the risk is simple: merchants will slowly stop finding your app relevant. Not because your product is bad, but because their expectations are changing faster than you think.

Merchants are becoming more and more aware of AI. They are using it everywhere they can to save time, reduce friction, and move faster. And that changes the baseline of what they expect from the tools they install.

So the real question is not “Should I add AI?”
The real question is “How does AI change the value of my app?”

When AI threatens your core value

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