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- BSSA #87 - How Noah Tucker grew his Shopify App Social Snowball 🚀
BSSA #87 - How Noah Tucker grew his Shopify App Social Snowball 🚀
Bonjour! 👋🇫🇷
How you doing?
Before reading this email, if you’re on Instagram give me a follow: @mat.ds
I post one reel per day with value!
In today’s newsletter we’re going to see:
Mat’s Diary
The new Wide Event for Shopify Partners
Is this the end of the decline in the number of installations?
What are the mistakes I made on WideBundle?
Shopify App Stars #2
Story and tips by Noah Tucker, founder of Social Snowball
How he started and found the first 10 users
Marketing hacks
Are you ready? 👀
Let’s go!
Mat’s Diary
The new Wide Event for Shopify Partners
In September 2023 I organized The Wide Event. A Shopify Partner event where you could meet merchants, app founders, developers or even agencies.
It’s the best moment to find new customers, new partnerships or to start a Shopify business.
And I’m about to host another event like this one!
I am still thinking about the exact date but it will be at the end of May (Between May 21 and May 29)
So let me know if you have a preference!
Is this the end of the decline in the number of installations?
Here is a quick update on my number of installs.
Remember what I said in December?
We see a drop in December, then it increases again in January but it’s called the Valley of Hope.
Then it drops again at the end of the month, to increase finally in February.
I think we’re right into it!
Figuring out those trends is important for your business so you know if there is something wrong or if you should change something.
This year, compared to the first one, we were not afraid when the installations started to drop, because we knew it was only a trend.
Here is what it looks like.
We clearly see the drop in December, then the boost in January, and the drop again at the end.
And hopefully we should be back now! (We’ll see haha)
What are the mistakes I made on WideBundle?
I built 3 Shopify Apps that failed before building WideBundle.
Even though I grew it to $57,000 MRR, it doesn’t mean I didn’t make some mistakes.
So let’s review the different mistakes I made: