BSSA #93 - This email is different.

Hey you!

For the following weeks I’ll have a lot of work on the apps.

So I’ll be putting the content a bit on the side. It means fewer posts.

Because there is a lot I need to do that needs my total energy!

I’ll explain what’s happening in detail in this email.

About our sponsor this month 👇

So, last week, Gadget released all the features you need to make building Shopify Apps fun, fast and friction free. See everything that launched by clicking here.

This email is different.

We reached 800 reviews on WideBundle.

And this is the purpose of that email.

Over the last 2 years I’ve shared everything. And I loved doing it.

I shared milestones.

I shared wins.

I shared struggles.

I shared my learnings, and my thoughts.

I spent so much time creating content for you (and for me).

Whether it’s through this newsletter, my videos, my free resources or my content on X.

And even if I came to a point where I created processes, it still takes time and energy.

Energy that I am not putting into my apps.

This year, we have a lot to do, and I won’t be able to do it if I keep sharing that much content.

That is why I decided to slow down on the content.

I will probably stop sharing milestones so that I can focus on my own products.

There are positive sides to that: I can spend more time on my products so I’ll be able to share more with you in the future.

All this content isn’t making any direct money so I can’t really hire someone to help me with all of that. It wouldn’t make sense.

For 2024 I have big goals. I want to build a great team and I want to reach $1M ARR.

And there is a sentence that says: If you want to reach what you never reached, you have to start doing what you never did.

And I think for me it’s about focussing way more on my apps as I did in the beginning.

I know this day would come. I just didn’t know when.

Take care,

Mat